Help your clients connect the dots

When raising this with clients, the advisor’s job is to help them connect the dots - keeping the language practical, focusing on describing the actual deliverables and the value of those can help.

Here’s some examples from Step 3 of Your 3 Step GTM Checklist again:

What we will deliver

• We will prepare a report outlining your carbon emissions across scope 1, 2 and 3 in line with the relevant standards, so you at least know where you stand.
• We will reach out to key suppliers and provide them with support to provide their own data noting this may be better than relying on averages.
• Where there are data gaps or low quality data is relied on, we will identify this in the report and suggest ways existing systems and processes can be improved going forward.
• We will highlight the highest sources of emissions to start the discussion on how these could be reduced over time.
• We will take the team through a presentation to share the findings and allow for questions.
• From here, the team can decide on next actions from a more informed position, which may include incorporating this work into broader reporting or accreditation frameworks, communicating with stakeholders, developing actions to reduce emissions and tracking progress as part of your normal reporting process.

The Value of this approach

• This report will allow you to easily answer stakeholders when they ask for your carbon emissions.
• This will ensure you’re meeting reporting requirements (if relevant).
• It is also the first step in setting credible emission reduction targets that you can properly track over time.
• This provides information you can share with customers about your journey, while lowering the risk of greenwashing.
• This kind of audit ready carbon accounting and reporting can become a standard part of your process, by doing the baseline together, we can help you up-skill the team and shadow this work so you can make this part of business as usual if desired.